AppLovin (APP) Stock Hits 52-Week Low as Analysts Cut Price Targets After Q2 Miss

NewsFri, 21 Aug 2026 14:42:45 UTC1 hour ago
AppLovin (APP) Stock Hits 52-Week Low as Analysts Cut Price Targets After Q2 Miss

TLDR

  • APP hit a 52-week low of $303.17, trading around $301-$308, down 54% year-to-date
  • Piper Sandler cut its price target from $385 to $325, keeping a Neutral rating
  • BofA Securities downgraded APP to Neutral, cutting its target from $430 to $400
  • Benchmark and BTIG both maintained Buy ratings but lowered targets to $440 and $408 respectively
  • Despite the selloff, APP holds an 88% gross profit margin and a perfect Piotroski Score of 9

AppLovin stock is having a rough 2026. The mobile advertising company hit a 52-week low of $303.17 this week, with the stock trading around $301 to $308, down 54% year-to-date.



AppLovin Corporation, APP

The drop puts APP in oversold territory according to RSI indicators, and InvestingPro data flags the stock as undervalued at current levels.

A string of analyst downgrades has followed the company’s second-quarter 2026 earnings, which came in below guidance. APP missed its revenue guidance midpoint by 30 basis points and its EBITDA guidance midpoint by 100 basis points.

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