Hargreaves Lansdown Reverses Course, Rolls Out Bitcoin Trading

Bitcoin Magazine

Hargreaves Lansdown Reverses Course, Rolls Out Bitcoin Trading 

British financial services firm Hargreaves Lansdown is letting retail investors buy bitcoin — nearly one year after it said the cryptocurrency was “not an asset class.” 

The Bristol, UK-based investment firm’s website said it was offering bitcoin and other crypto exchange-traded notes to investors. ETNs are investment funds which trade on stock exchanges and track the prices of digital assets.

It comes after the firm, which manages nearly £173 billion (over $233 billion) in assets, last year warned customers about buying bitcoin.

“While longer-term returns of Bitcoin have been positive, Bitcoin has experienced several periods of extreme losses and is a highly volatile investment — much riskier than stocks or bonds,” the firm said at the time.

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