Meta Stock Gets $800 Outperform From Bernstein as Ad Revenue Closes In on Google Search
TLDR
- Bernstein reiterated an Outperform rating and $800 price target on META stock
- Meta is on track to surpass Google Search in advertising revenue in 2026
- META trades 28% below its 52-week high despite 27.7% revenue growth over the last 12 months
- Meta settled a teen safety lawsuit for up to $18 billion
- Meta released Muse Spark 1.3, its most advanced coding and agentic AI model to date
Meta Platforms (META) stock is trading at $592.85, up 2.47% on the day, as Bernstein SocGen Group stood by its Outperform rating and $800 price target on the stock.
Bernstein pointed to AI-driven advertising strength as a key reason for confidence in the name. The firm said Meta is on track to overtop Google Search in advertising revenue by the end of 2026.
Excluding ad revenues from products like Maps and Gmail, Meta may have already pulled level with Google Search, according to Bernstein.
Metaโs AI systems have to predict what users want to see, rather than responding to explicit search queries. The firm said this makes AI improvements in targeting and ad measurement especially valuable for Meta compared to search-based rivals.
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