Steak ‘n Shake Says Sales Grew Double Digits Since Bitcoin Adoption
Bitcoin Magazine
Steak ‘n Shake Says Sales Grew Double Digits Since Bitcoin Adoption
Burger restaurant franchise Steak ‘n Shake has said that accepting bitcoin payments has helped the company grow.
Writing on its X account Tuesday, the Indianapolis, Indiana-based company said since accepting the largest cryptocurrency, it has achieved double-digit same-store sales growth.
It added: “And this quarter has been extraordinary, with franchise-partners same-store sales gaining 19%.”
The firm last year started accepting Bitcoin payments, using the Lightning Network to do so.
It added that it would add the cryptocurrency to its balance sheet and announced in January that it had added $10 million in Bitcoin to its strategic reserve.
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