Tesla (TSLA) Stock: Roadster Reveal Set for October 1 After Nearly a Decade of Delays

TLDR

• Tesla CEO Elon Musk confirmed the next-gen Roadster will be revealed on October 1, 2026.
• The car was first shown in 2017, with deliveries originally promised for 2020.
• The event is expected to take place at SpaceX’s test facility in McGregor, Texas.
• A limited version may feature SpaceX-derived cold-gas thrusters for enhanced performance.
• TSLA stock was down 1.7% in premarket trading Monday; Wall Street holds a Moderate Buy rating with a $377.08 average price target.

Tesla has finally put a date on one of its most delayed products. Elon Musk confirmed Saturday that the next-generation Roadster will be unveiled on October 1, nearly nine years after the car was first shown to the world.

Go for launch pic.twitter.com/Khu03eiZ04

- Tesla (@Tesla) September 12, 2026

Tesla posted a “Go for launch” teaser on X, with Musk following up with: “New Tesla Roadster Unveil 10.01.” The announcement drew immediate attention from fans and investors who have been waiting since the 2017 prototype debut.

TSLA stock was down 1.7% in premarket trading on Monday following the news.

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