Nike Joins Solana Ecosystem Through Sunrise Initiative in Major Web3 Expansion

TL;DR

• Nike’s NKE stock is now available on Solana through Sunrise, with Backpack Securities serving as the issuer.
• The tokenized equity gives Solana users access to Nike exposure through an onchain market designed for continuous trading.
• The launch adds another major global company to Solana’s expanding tokenized-equity sector, which has already attracted substantial activity across stocks and real-world assets.
  

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Nike has entered the Solana ecosystem through the Sunrise initiative, bringing tokenized exposure to the sportswear giant’s shares onto the blockchain. The launch, announced on September 8, adds one of the world’s most recognizable consumer brands to Solana’s rapidly expanding market for tokenized equities.

The NKE token is issued by Backpack Securities and is available through Sunrise and several applications across Solana. The development gives crypto-native investors another way to access traditional equity markets while keeping trading and settlement connected to blockchain infrastructure.

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